Brand Design and Marketing Team
The Brand and Promotions Designer and Marketing Communications Coordinator are responsible for the creation and update of the SRRC’s publications and promotional materials. The Brand Design and Marketing Team serve as the main contact for all SRRC graphic and promotions design requests. Both positions are responsible for the design and production of promotional materials that incorporate design concepts, appropriate graphics, typestyles, format, and colors to promote all the unique programs, services, and events hosted by SRRC. The overall purpose of this team is to design materials that promote and reflect the mission of the SRRC by utilizing marketing strategies, staying on top of design trends, software, and technology, and being cognizant of community programs to effectively convey cultural components.
There are two positions available: Brand and Promotions Designer and Marketing Communications Coordinator.
Please indicate which position you are applying for. You can apply for both. These positions work collaboratively but the Brand and Promotions Designer focuses more on large scale design projects and graphics production while the Marketing Communications Coordinator puts more attention on social media and outreach.
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Brand and Promotions Designer
Responsibilities specific for the Brand and Promotions Designer include:
- Design print and web collateral material to promote the center and it’s 7 community programs
- Utilize knowledge and experience with typography, layout, message hierarchy, color, etc. to design for the SRRC and its 7 community programs
- Hold consultation meetings to develop visual identities for large scale conferences and retreats year-round (fall to spring quarter)
- Adhere to UC Davis and SRRC specific branding guidelines
- Strong prioritization and organization skills to manage, review, and fulfill graphic/promotion design requests
- File management and archive ability on Google Workspace - allow easy access to conference/retreat designs/files, update collateral for the center, accessibility to design packets, etc.
- Highly proficient with Adobe Creative Suite (using Canva is strongly discouraged)
- Ability to conceptualize and select designs appropriate to the SRRC’s communities
- Produce original designs that can be scaled for printing: shirts, hats, stickers/sticker sheets, name badges, brochures, etc.
- Ensure community program leaders and vendors have necessary files to print accurately: access, assets, specs, proofing support, etc.
- Effectively handle and manage at least 5 design intense projects at once and meet necessary deadlines
- Attend Recruitment/Retention committee meetings quarterly to discuss design needs (more details/direction will be provided throughout the quarters)
Marketing Communications Coordinator
Responsibilities specific for the Marketing Communications Coordinator include:
- Manage all SRRC social channels - must be social media savvy
- Organize marketing efforts and design deliverables for one-time events, raffles, takeovers, etc.
- Collect data/analytics per week on social media performance; compile all data every month for comprehensive analysis
- Adhere to UC Davis and SRRC specific branding guidelines
- Maintain and update the SRRC website
- Photography, experience with cameras and photo styling/editing a plus
- Video editing skills a plus - ability to create Reels, recap videos, promotional videos, engaging video stories, etc.
- Proactively communicate with community program leaders to get retreat/conference images and/or videos to create a recap video or post to upload on the SRRC main social media channels
- Document large scale SRRC events (open house, information night, community program one-time events, etc.) by taking pictures and videos
- Attend Admin committee meetings to support collaborative marketing campaigns (more details/direction will be provided throughout the quarters)
Requirements and Qualifications (for both positions)
- Willingness to work a flexible schedule to meet deadlines for simultaneous projects
- Copywriting knowledge and experience a plus
- Knowledge of Mac platform a plus
- Knowledge of marketing strategies a plus
- Ability to work under short deadlines and produce work quickly (at times you will have a week or more to produce work, while at others you will have one day)
- Ability to elicit and understand others' ideas for publication purposes, and to complete work by following these ideas and goals
- Possess initiative and willingness to develop and implement new design and marketing ideas
- Friendly, outgoing, and passionate about taking the SRRC to the next level